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Careem Quik: Discounts & Offers
Improving the product After a successful launch My role: Team Composition: Complexifiers: Additional complexity of a physical delivery product People Problems Business Motivation We’ve seen week-over-week growth of 10-20% when we’ve run discounts campaigns in other parts of the business, and hypothesize that we’ll see similar growth by bringing discounts and offers to our delivery…
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Unprofessional Behavior in Startups
Introduction: The Unspoken Reality of Startup Professionalism (or Lack Thereof) We’re all here to build things that connect people and change the world. Startups? They’re about moving fast, innovating, and letting designers shape products from day one – that’s exciting, and it draws a lot of talent.¹ But here’s a disconnect I’ve heard about: sometimes…
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How a Company’s Business Model Shapes Your Work As A Designer
Observation: Companies with good business models are often good places to work. Companies with bad business models create pressure that flows down, and designers often get blamed for missed goals. The real issue is often the business model. Working at places like Klarna, Gorillas, Getir, Bird Scooters, Buzzfeed, Vice, HelloFresh, Blue Apron, Bolt, Quibi, Juicero,…
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