About Me
I didn’t come to product design out of passion — I came to it because I was good at it. But ten years of shipping products, building teams, and thinking in systems did something I didn’t expect: it prepared me perfectly for the AI era.
- At Meta, I led design for Recruiting Products — building highly complex enterprise products at massive scale. I also learned product thinking and communication skills from the very best.
- At Careem, I built on that foundation: shaping product strategy in one of the most operationally complex markets in the world and growing a design team to 40+.
- These roles taught me how to think clearly under ambiguity, communicate across disciplines, and make decisions that hold up under pressure.
Since 2022, I’ve been obsessed with a single question: How do you get the most out of AI? Not as a consumer, but as a builder. Strong product instinct, clear communication, years of managing cross-functional teams, and a deep appetite for the new — this technology feels like it was built for someone with exactly my profile.
So I started building:
- Halo is a children’s bedtime app I designed and developed — live on iOS and Android, available in five languages, with AI-generated narration that draws kids toward faith through story rather than instruction.
- Christian Pure is a content platform with over 5,000 posts across 10 languages, powered by a custom AI translation pipeline I built on the Gemini API.
- I’ve also built AI-powered visualization tools for real estate. These aren’t prototypes. They’re shipped products with real users.
Here’s what I didn’t expect: I’ve never been more passionate about anything in my professional life. After a decade of treating design as a craft rather than a calling, AI unlocked something entirely new — the ability to speak things into existence. To go from idea to shipped product with my own hands. There is a joy and wonder in this work that I genuinely did not know I was capable of feeling about technology.
When agentic coding crossed the threshold in late 2025, I was ready. I’d already spent three years learning how to think with AI. Now I build with it daily — and I haven’t found the ceiling yet.
I speak English and German fluently. I’m a dual US/EU citizen, based in Berlin. I lived in the SF Bay Area for 7 years, and moved back to Germany to be closer to family and raise kids in a safer environment. But I do miss the intensity and cutting-edge nature of Bay Area work. Here, it’s much harder to find folks to talk about these frontier tech topics with.
Outside of work: family first — I have a young son who keeps things in perspective. I stay fit, and I’ve recently picked up music production in Ableton and 3D animation in Unreal Engine 5 — both teaching me entirely new ways to think about craft.
Key Accomplishments:
Built Several Products 0→1, end-to-end, as a senior IC
- Grocery delivery MVP in 10 weeks, quickly scaled to 100K MAU → Case Study
- Additional product iterations led to a 20-30% increase in orders → Case Study
- Overhauled an entire peer-to-peer payments flow, leading to 25% increase in completed payments → Case Study
Built several complex enterprise applications in obscure domains
- Fleet management for rental car companies
- Enterprise scheduling applications for recruiters
- E-Procurement software for governments
- AI tax accounting software for businesses
Built an Online Magazine and grew it to 400k MAU in 12 months
- Wrote HTML / CSS / JavaScript
- Used AI in various capacities to accelerate progress
- Handled SEO and Content Strategy
- Built and optimized the tech stack
Designed entire hiring pipeline to grow design team from 10 people to over 40
- Worked with Recruiting Team to understand their processes
- Mentored Design Team to incorporate new interview processes
- Decreased time-to-hire by 200%, increased retention of talent by 150%
