Category: Case Studies

  • Careem Pay: Complete Redesign

    Careem Pay: Complete Redesign

    Design Manager in Fintech My role: Managing a team of 3 designers Leading a key product pillar as an IC  Leading a rebrand Team Composition: 4 designers, 6ish PMs, 20ish engineers Complexifiers: Pre-existing product in a difficult environment. Absence of customer knowledge Cross-functional dependencies to all other parts of Careem’s SuperApp. Major Challenges Team changes…

  • Article: The Post-Information Age

    Article: The Post-Information Age

    The Intelligent Age: A Report on Our New Reality Summary Part I: So, What Is This ‘Intelligent Age’ We’re Building? How is this different from the Information Age? For a long time, we’ve been focused on connecting people and giving them access to information. That was the Information Age. It was revolutionary. But we’re now…

  • Europe’s Software Challenge and ways to overcome it

    Europe’s Software Challenge and ways to overcome it

    Alright, so we’re looking at something a lot of us in tech have noticed: Europe’s got amazing talent, a lot of smart people building cool things; but when you look at the global stage, especially in software, it feels like the US just has a different kind of scale and impact. This isn’t about saying…