-
·
How a Company’s Business Model Shapes Your Work As A Designer
Observation: Companies with good business models are often good places to work. Companies with bad business models create pressure that flows down, and designers often get blamed for missed goals. The real issue is often the business model. Working at places like Klarna, Gorillas, Getir, Bird Scooters, Buzzfeed, Vice, HelloFresh, Blue Apron, Bolt, Quibi, Juicero,…
-
·
Careem Pay: Complete Redesign
Design Manager in Careem Pay My role: Team Composition: Complexifiers: Pre-existing product in a difficult environment. Absence of customer knowledge Cross-functional dependencies to all other parts of Careem’s SuperApp. Major Challenges Team changes & organic growth have led to an inconsistent product experience Absence of customer insights Misaligned incentive structures Introducing: UI Quality Initiative Tied…
-
·
Facebook: Interviewer Marketplace
This stuff is old (2020), but people keep asking about it, so I put it up. Interview Marketplace My role: Leadership in helping young team identify an opportunity, design a solution end-to-end, and using design superpowers to help team visualize early ideas and pivot Team Composition: Enterprise Engineering: Schedule Team PM, EM, DS, 1x PD,…